Art Director
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Grape-Nuts

 

Grape-Nuts

What’s With The Name?


Advertising Campaign

Insight: The most interesting thing about Grape-Nuts is the fact that it doesn’t contain grapes or nuts. 

Idea: What’s with the name?

My Role(s): Art Director, Package Design

Copywriters(s): Pete Prendergast


Print

 
 
 
Mt. Fuji.jpg
 
 
Treasure.jpg
 

Out Of Home

 
Grape and Nut Industry.jpg
 
 
 
 
 
Itty Bitty Grain Pebbles.jpg
 
 

Packaging Design

 Boxes will display detailed tales and myths of the how Grape-Nuts came to be.

 

Radio Spots

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